In Dearborn, Detroit, Eminem‘s Marshall Mathers Foundation and Carhartt are gearing up to sell a limited edition hooded sweatshirt with all proceeds to benefit “kids in Detroit, the state of Michigan and beyond,” according to a press release.
The zip-front hoodie will be available on Eminem.com.
“This collaboration is all about two Detroit icons working together to support kids in Detroit, the state of Michigan and beyond,” said Tony Ambroza, senior vice president of marketing for Carhartt. “We have been a part of the Detroit area for 125 years and are proud to partner with organizations like The Marshall Mathers Foundation that shine a positive light on the city.”
The limited edition, heather gray zip–front hoodie is lightweight and made of a 65% cotton/35% polyester blend. A screen-printed Eminem logo will be printed on the left chest, and the back will have an anvil graphic with a “313” at its center on the back. The design will also have the words “Detroit, Michigan. 1889. 1999.”
“We chose this particular sweatshirt because it is similar to a Carhartt hoodie that Marshall often wears on-stage,” Ambroza said. “Since it’s part of our Force® line of knits, the hoodie includes our FastDry® technology to wick away sweat and our StainBreaker™ technology to release stains; plus it’s a relaxed fit, which is always popular with customers.”
Established in 1889, Carhartt is a global premium work wear brand with a rich heritage of developing rugged apparel for workers on and off the job. It’s headquartered in Dearborn and has approximately 4,400 employees worldwide. It’s a family-owned business and managed by the descendants of company founder, Hamilton Carhartt.
Visit www.Carhartt.com for more information